by ArenaAdmin | Jan 14, 2020 | Featured
So, your item is in Walmart or other retailers, but sales growth isn’t what you’d hoped. Perhaps fewer shoppers are aware of your brand, or the competition is fierce, or your marketing budget is modest. In short, you’re not sure how your current marketing...
by ArenaAdmin | Jan 2, 2020 | Featured
When you’re looking to launch a brand across U.S. retail, businesses tend to take any opportunity they’re given. They’re not highly selective when it comes to expanding into the U.S. market and instead, they throw everything at the wall and see what sticks....
by ArenaAdmin | Dec 19, 2019 | Featured
Mama always told me, “Son, if I can’t trust you with the little things, how can I trust you with the big things?” (That probably should have been written in ALL CAPS, because it was usually after I’d done something to make her blow a gasket). I didn’t anticipate how...
by ArenaAdmin | Dec 4, 2019 | Featured
We’ve all heard war stories about the brand that went out of business from losing money on Walmart. The reputation for driving out product margin is nearly folklore, but it doesn’t have to be true! The Every Day Low Price story is not just a tradition, it is a...
by ArenaAdmin | Nov 14, 2019 | Featured
Toyota President Taiichi Ohno developed and implemented the first Just-in-Time inventory plan in Japan in 1938. The concept was simple: “make only what is needed, when it is needed, and in the amount needed.” Fast forward eight decades later—Walmart has adapted this...